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Cinematic Multimedia Arts (BA)

BACHELOR OF ARTS MAJOR IN CINEMATIC MULTIMEDIA ARTS

Major Credits Required: 60-71 Credits

 The BA in Cinematic Multimedia Arts degree with concentrations in Cinematic Multimedia Production and Animation and Multimedia Design allows students to develop technical, design, and narrative skills in a wide range of cinematic and multimedia disciplines including cinematic production, scriptwriting, animation, motion graphics, nonlinear editing, audio production, web design, graphic design, game design and critical media analysis. Students engage in multicultural experiential learning across multiple platforms and digital technologies, and in a transdisciplinary, collaborative environment. Students in the concentration in Cinematic Multimedia Production prepare to work and produce in the audio-visual, mass media, information, and entertainment industries. In this program, students can choose a capstone project focusing on creative cinematic narrative production, animation, or documentary production. The applied audio-visual, graphical, and online skills that students learn are informed by a foundation in communication and critical analysis and an emphasis on writing and narrative design. Students in the concentration in Animation and Multimedia Design prepare to work and produce in the online, mass media, information, and entertainment industries. In this program, students develop motion graphics, animation, and digital design skills while creating mixed media portfolios and capstone projects. The applied audio-visual, graphical, and online skills that students learn are informed by a foundation in digital software skills, writing, critical analysis and creative development.

To complete the bachelor's degree, students must complete a minimum total of 120 credits with a cumulative grade point average of at least 2.0.

 PROGRAM LEARNING OUTCOMES

Students who major in Cinematic Multimedia Arts will:

  1. Acquire the technical and creative multimedia skills to produce effective graphical, performative and audio-visual artifacts (Cinematic Multimedia Production Concentration) or Acquire the technical and creative multimedia skills to produce and deploy effective graphical and audio-visual artifacts and online content, including motion graphics and animation (Animation and Multimedia Design Concentration).

  2. Gain skills in creating and distributing multimedia messages via online and emerging technologies (Cinematic Multimedia Production Concentration) or Gain skills in creating and distributing multimedia and animation content via online and emerging technologies. (Animation and Multimedia Design Concentrations)

  3. Acquire and demonstrate knowledge of the technological development and history of cinematic production and contemporary electronic media systems (Cinematic Multimedia Production Concentration) or Acquire and demonstrate knowledge of the technological development and history of contemporary electronic media systems (Animation and Multimedia Design Concentration).

  4. Demonstrate the ability to communication effectively to targeted and mass audiences through media creation and/or interaction.

  5. Develop and understanding of the local and global influence of electronic media and the ethical and legal responsibilities of media practitioners.