New Product Management Capstone

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Course Information

Subject code

MKTG

Subject Code Description

Marketing

Course Number

7000

Catalog Title

New Product Management Capstone

Course Description

The capstone course focuses on having you successfully apply critical thinking and creative, entrepreneurial skills. You will use marketing research and universal design principles to construct and launch a new product, including a good, service, or digital e-commerce site, for a commercial, or non-profit, organization.

Credit Hours Min

3

Restricted to the following student level(s)

GR - Graduate

Repeat Status

N - Course May Not Be Repeated