Department: Management and Marketing

Code Name Description
BUS1000 Introduction to Business An introduction to the managerial process and the functioning of business. This course integrates findings of the behavioral sciences with classical, quantitative systems, and other approaches to business.
BUS1040 International Travel and Tourism This course is designed to introduce students to the tourism and hospitality industry by examining the infrastructure, service and marketing in these industries. The course focuses on the interdependence of hotel/resorts, food and beverage establishm...
BUS1500 Statistical Techniques in Business This course provides students majoring in management, marketing, finance, accounting, economics, and other fields of business administration with an introductory survey of the many applications of descriptive and inferential statistics. The focus is...
BUS2500 Mathematics for Business This course is designed for business and economic students. It enables students to learn and apply mathematics skills to a business setting. Topics included review of basic algebra, linear and nonlinear equations, set theory and mathematic proofs, fu...
BUS3801 Sports and Coaching Administration The sports industry is expected to exceed $100 billion in the world. Interest in sports starts at a young age and continues through high school, college, professional, and recreational levels. This course provides those students who are interested in...
BUS5000 Introduction to Economics and Statistical Analysis The course uses theory and real world cases to examine the concepts of demand; pricing; the firm; market theory; interaction between markets; and the impact of government policy on macroeconomics outcomes. The students will also learn basic spreadshe...
BUS5001 MBA: Ho'omakaukau Ho’omakaukau, in the Hawaiian language, translates to “to prepare; make ready”. This course welcomes students to the MBA program and must be completed before students can register for their second term. It introduces the program learning outcomes and...
BUS5100 Introduction to Accounting and Finance This course is as an introduction to accounting and finance fundamentals, financial planning and control and investment and financing strategies. Some of the topics included are financial statements analysis and cash flows, interest rate concepts and...
BUS5200 Introduction to Management and Marketing A general introduction to managerial process, business functions, fundamental marketing principles and policies. The first half of the curse will focus on marketing functions and integration of marketing with other activities of the business enterpri...
BUS6000 Seminar Series in Business This is a seminar course for College of Business speaker series that contains subject matter or content intended to address specialized issues that are contemporary within the general business field of study.
BUS6910 Special Topics in the MBA Program This is a special topics course in the MBA Program that contains subject matter or content intended to address specialized issues that are contemporary within the MBA Program field of study.
BUS7999 MBA: A Hui Hou A hui hou, in the Hawaiian language, translates to “until we meet again”. This course forms the completion of the MBA program. It summarizes the program learning outcomes, important concepts, and assesses whether students have mastered these. The cou...
HR6320 Global Human Resource Management This course examines the impact of globalization on the HR function. Cultural diversity, expatriation, and the role of transnational firms in developing economies receive special attention. Students will investigate the similarities and differences b...
HR6400 Human Resource Management This survey course stresses a systematic approach to human resource management and decision making. The role of HR managers is discussed, focusing specifically on the following functional areas: strategic human resource management, workforce planning...
HR6401 Global HR Strategy This course examines the impact of globalization on the HR function. Cultural diversity, expatriation, and the role of transnational firms in developing economies receive special attention. Students will investigate the similarities and differences b...
HR6420 Compensation Management This is a survey course, in which students explore the contemporary issues and challenges facing compensation managers. Changes in legislation are considered, along with behavioral science theories, social and human factors, and economics. Students i...
HR6460 Human Resource Development This course investigates the factors that affect adult learning. Theories of motivation, human behavior, and androgogy are explored. Students will investigate mechanistic and traditional training modalities, and the circumstances under which these me...
HR6461 Conflict Avoidance, Management, and Resolution A course for graduate students enrolled in the MAODC program. This course allows students to explore the causes of conflict, how to manage them, and how to resolve them. The content is especially geared toward cross-cultural, transnational, or divers...
HR6470 Collective Bargaining and Labor Relations This course examines the processes by which employees unionize their workplaces and provides practice in the labor negotiation process. Through case studies and simulated collective bargaining exercises, students will build their knowledge of, and sk...
HR7021 Certification Seminar in Human Resources A capstone course for graduate students enrolled in the MA/HRM program or MBA students with a human resources management concentration. All of the major areas in the HRM field are generally revisited. The course will be taught through a combination o...
HTM1010 Introduction Hotel and Travel Industry An integrated view of the evolution of the hospitality/tourism industry and its various components. The course focuses on the interdependence of hotel/resorts, tour operators, travel agencies, attractions, and transportation modes. The political, soc...
HTM2010 Applied Methods in the Hotel and Travel Industry This course focuses on the application of basic concepts and theories to help solve real business challenges facing today's tourism industry. The course covers quantitative and qualitative methods in the hotel, airline, and food and beverage sectors....
HTM3110 Hotel and Resort Management A study of the organizational structure and operation of hotels and their various departments. Emphasis is on management concepts and the decision-making process. The course has an international orientation, taking into account variations in human an...
HTM3210 Food and Beverage Management An analysis of the principal operating problems and procedures as they relate to the various types of food and beverage operations ranging from fast food to gourmet facilities. Factors to be addressed include: delivery systems, cost controls, menu pl...
HTM3220 Special Events Management A course that focuses both on the theory and practice of management skills that a special events planner should possess. Assisted by the instructor and guest speakers, students have the opportunity to apply their knowledge in a real world situation....
HTM3400 Resort Planning and Design This course focuses on the planning, design, and development of tourism resorts. The material covered includes different resort types, the history of resorts, resort markets and market analysis, feasibility analysis and financing, land use planning a...
HTM3510 Travel Agency Management A comprehensive course emphasizing the technical and administrative procedures of managing a travel agency. The course addresses procedures such as ticketing, accounting, sales promotion, creative tour packaging, and pertinent computer applications.
HTM3535 Psychology of Tourism and Travel Refer to PSY 3150.
HTM3580 Cultural Values and Hotel Management A course that addresses the impact of tourism on native cultures and communities. Case studies are used to examine the role of management, particularly the principles and techniques of hotel and resort management. An analysis of the relationship betw...
HTM3610 Travel Industry Marketing A course that focuses on the resources and variables available in developing a successful marketing strategy in the travel industry: i.e., market research, advertising and promotion, sales techniques, and public relations. The travel industry distrib...
HTM3645 Human Resource Management in Travel Industry Management An overview and survey of human resource management and personnel administration. Course topics include: selection, staffing, remuneration, labor relations, and training and development of human resources in organizational environments such as busine...
HTM4110 Hotel Rooms Management An integrated, in-depth overview of a hotel's front office, also known as the rooms division/department. Topics covered include: the organizational structure of different types and sizes of hotels; the inter/intra relationship of hotel departments; t...
HTM4210 Advanced Food and Beverage This advanced course covers the study of Classical Food and Beverage and provides an investigative look into the history of food and beverage in ethnic cuisines around the world, as well as the customs and practices associated with them. Students dev...
HTM4310 Passenger Transport Management A survey of surface (rail and highway), passenger ship, and air transportation. This course covers organization, operations, and regulatory and marketing aspects. The intermodal concept is examined as well as the social, economic, and political facto...
HTM4410 Destination Development and Marketing A course that focuses on contrasting tourism development from a micro- and macro-prospective. This includes infrastructure analysis and the role and interaction of the public and private sectors. The role and promotional efforts of local, state, and...
HTM4620 Travel Industry Financial Analysis and Controls The study of hospitality industry financial statements and the uniform system of accounts used in hotel departmental operating statements. The course also emphasizes budget planning, forecasting, and other financial data used in the management decisi...
HTM4635 Advanced Business Law: Hotel and Travel This course examines the legal environment of the hotel and travel industry. Focal points include: innkeeper law, tort, contract agency law, and federal, state, city, and county regulatory agencies as they relate to the travel industry. Issues relati...
HTM4655 Information Systems Issues in TIM A course that focuses on the use of Information Systems in the Travel and Hospitality industry. It explores the use of computers to facilitate both the flow and management of information in the industry. The flow and capture of information related to...
HTM4692 Management of Customer Service Organizations A course that provides an integrated and in depth overview of the management concepts, elements, procedures, and results necessary for service oriented organizations. Management methods are explored with a special emphasis on identifying and understa...
HTM4997 Directed Readings in Travel Industry Management Directed individualized readings.
HTM6110 Seminar in Hotel and Resort Management A seminar that explores the nature and application of the four basic elements of hotel/resort management: service to the customer; the art of management; sales and marketing; and how to handle business groups.
HTM6220 Special Events Management A course that focuses both on the theory and practice of management skills that a special events planner should possess. Assisted by the instructor and guest speakers, students have the opportunity to apply their knowledge in a real world situation....
HTM6310 Issues in Passenger Management A seminar on comparative transportation modes, networks, and priorities among selected nations of the world. The impact of political factors and economic and social considerations is also addressed. The contribution that each mode of transportation h...
HTM6410 Destination Area Planning A comprehensive planning approach in evaluating all perspective touristic attributes in a given area. The following are analyzed: the role and interactions of the public and private sectors; transportation modes and accessibility; and image enhanceme...
HTM6635 Advanced Business Law: Hotel and Travel This course examines the legal environment of the hotel and travel industry. Focal points include: innkeeper law, tort, contract agency law, and federal, state, city, and county regulatory agencies as they relate to the travel industry. Issues relati...
HTM6655 Information Systems in Travel Industry Management A course that focuses on the use of Information Systems in Hospitality and Tourism Management. It explores the use of computers to facilitate both the flow and management of information in the industry. The flow and capture of information related to...
HTM6692 Management of Customer Service Organizations A course that provides an integrated and in depth overview of the management concepts, elements, procedures, and results necessary for service oriented organizations. Management methods are explored with a special emphasis on identifying and understa...
HTM6997 Directed Readings in Travel Industry Management Directed individualized readings. Repeatable for credit.
HTM7005 TIM Business Development and Operations No Description Set
MGMT1050 Writing for Management The course focus is on improving comprehension, vocabulary, and reading.
MGMT2000 Principles of Management A primer for the manager, this course lays out the underlying process for planning, directing, and controlling organizational resources for accomplishing the goals of the firm. This study of the functions of management includes how to develop a plan,...
MGMT2050 Introduction to Personnel Administration A survey of the selection, training, and placement of personnel. The course features units on: performance evaluation and compensation; counseling and career development; grievances; and disciplinary procedures. Case incidents are employed. Students...
MGMT2060 Office Management A survey of the principles and problems of office management. Topics include: professionalism; organizing for effective operations; selecting, training, and developing the office work force; handling complaints and grievances; delegation; job expansi...
MGMT2300 Psychology for Supervisors Applications of psychology for use by supervisors. Course topics include: job design; employee productivity and morale; individual differences in motivation, learning, and perception of work; formal and informal work groups; approaches to organizatio...
MGMT2500 Supervisory Leadership An exploration of the nature and responsibilities of the supervisor-as-leader. Topics covered include: work environments; technologies and leadership styles; tools for decision-making; supervisory functions; scheduling, staffing, directing, and contr...
MGMT3000 Management and Organization Behavior A course that stresses the principles and concepts of general systems theory and human behavior as applied to the management of organizations. Various approaches to systems thinking are explored by the students through case studies and exercises that...
MGMT3060 The Legal and Regulatory Context for Managers This course illustrates how law impacts daily management decisions and business strategies. This includes topics on how managers can use legal knowledge to minimize risk and create value, create solutions to attain business objectives, identify and r...
MGMT3061 Business Law and Ethics This course examines the role of the law and ethical decision making on business ownership and management, and the impact of these business decisions on society at large. Topics focus on ethical doctrines and general business law topics including tor...
MGMT3100 Business in Contemporary Society This course is a study of concepts, issues, and themes surrounding the dynamic relationship between business and society, and their impact and influence on each other. Student's knowledge of business and management are enhanced with a focus on unders...
MGMT3110 Production and Operations Management An analysis of the optimization of production resources; measurement and evaluation of man-machine systems; management principles applicable to the technical care of the organization.
MGMT3200 Small Business Management A basic course in small business and entrepreneurship. The course examines the place and function of small business in the American economy and focuses on principles and problems of establishing, financing, operating, and expanding a small business.
MGMT3210 Contemporary Entrepreneurship A seminar on the nature and dynamics of entrepreneurship. Topics include: conceptualization of "entrepreneurship"; its history and affinities as a theory and a phenomenon; the practicalities of risk-taking and the mechanics of success; and the psycho...
MGMT3220 Franchising A comprehensive study of the principal elements of franchising. Topics include: concepts of marketing the franchise; managerial aspects of franchising to include the overall administrative package of the franchise system; franchising from the franchi...
MGMT3230 Seminar: Small Business Consulting A Small Business Institute (SBI) program providing practical business and academic experience. The course consists of lectures, weekly meetings, and student consultant teams on small company assignments. A substantial amount of independent work is re...
MGMT3300 International Business Management An introduction to the problems of environment and structure that international managers face. Topics in comparative management and international business operations are covered, and the impact of the multinational firm is analyzed.
MGMT3310 Contemporary Japan - United States Relations A one-semester course that addresses contemporary social, economic, political, and national security relations between the two most significant powers in the free world. The focus of the course is on the growing interdependency of the two nations and...
MGMT3400 Human Resource Management An overview and survey of human resource management and personnel administration. Course topics include: selection, staffing, remuneration, labor relations, training, and development of human resources in organizational environments such as business,...
MGMT3410 Public Personnel Administration A course that considers the contribution of organizational theory to an appreciation of practical personnel problems in public organizations. Representative topics include: socialization and utilization of personnel in public employment; impact of co...
MGMT3420 Compensation Management A survey course examining contemporary concepts and processes for developing, implementing, and managing a compensation system. Topics include: direct and indirect compensation in a total compensation system; governmental regulations; relevant behavi...
MGMT3421 Managing Employee Benefit Plans Students learn to better understand and appreciate the intricacies of employee benefits. It prepares students to administer and evaluate employee benefit plans. Topics include: understanding the environment of employee benefits, health and other welf...
MGMT3430 Negotiation A course that reveals the art and science of negotiation through both theory and practice.
MGMT3440 Organizational Change and Development An exploration of the process of change in organizations and models thereof. The course emphasizes the need for change in the development process. Topics include: overcoming resistance to change; skills in developing change models; and organizational...
MGMT3441 Managing Organizational Performance A course that provides a solid foundation for understanding the new global developments in recent decades that have created ideological and strategic changes for the way organizations operate and are managed. It reviews the principles of QM, includin...
MGMT3442 Managing Organizational Culture A course that examines managing organizational culture, one of today's most important leadership challenges. Successful improvements in an organization's performance requires design and implementation strategies appropriate to organizational culture,...
MGMT3443 Designing Organizational Change Quality management and other contemporary changes required for performance improvement cannot be successful or sustained without changes in the way things get done: i.e., the organizational culture. Students learn to design innovations for organizati...
MGMT3444 Training and Development in Organizations This course is designed to familiarize students with the training, development, and career management functions in organizations. Course topics include human resource development; the relationship of training to other human resource functions; identi...
MGMT3500 Strategic Planning An analysis of modern strategic planning, thought, and practice for the manager; systems approach to planning and decision-making, including management processes, informational support, and public relations evaluation.
MGMT3510 Backgrounds of Business An analysis of the historical foundations of business, the effects of changes in technology and economic ideas, the implications of modern management practices, and the major responsibilities and opportunities presented by the private enterprise syst...
MGMT3550 Business Research Methods Research process and design, data collection, hypothesis testing, and reporting. The course features econometrics and other quantitative applications in business research.
MGMT3650 Employment and Labor Law for Business This course addresses law and employment decisions from a managerial perspective. It provides guidelines on how to manage effectively and efficiently with full comprehension of the legal ramifications of their decisions. Students are shown how to ana...
MGMT3700 Human Resource Planning and Staffing This course provides an in-depth study of the strategies involved in staffing an organization. The focus is on the creation of competitive advantage through strategic staffing plans, recruitment, and assessment of these challenges. Topics include cos...
MGMT3750 International Human Resource Management This course explores the human resource management issues and concepts that exist in the international or global business environment. Students will be introduced to the differences and similarities of human resource systems globally. The course pres...
MGMT3910 Special Topics in Management This is a special topics course in Management that contains subject matter or content intended to address specialized issues that are contemporary within the Management field of study.
MGMT4000 Strategic Human Resource Management An integrated strategic course in the Human Resource Management program. Students will be able to integrate theories and practices learned in other human resource and business courses and explore the linkages between business strategy and HRM. Extens...
MGMT4001 Business Policy One of the capstone courses of the business curriculum integrating and building upon the curriculum. The course is desinged to guide students in making business policy analyses and decisions through integrating the underlying principles of the functi...
MGMT4011 Implementing Organizational Change No Description Set
MGMT4021 Professional Certification Seminar in Human Resource Management A capstone course for undergraduate students enrolled in the BSBA program with a human resources management concentration, or students earning the BA degree with a major in human resource development. All of the major areas in the HRM field are gener...
MGMT4632 Strategic Business and the Web No Description Set
MGMT4950 Human Resource Development Practicum This course focuses on the practical issues facing the field of training and development. It provides students an understanding of the actual issues that must be addressed in the training and development of people within any organization. In order to...
MGMT4997 Directed Readings in Management Directed individualized readings.
MGMT6000 Foundations of Teamwork and Leadership This course examines essential aspects of group dynamics and their impact on how teams function. Situations causing conflict in groups and the hidden dynamics preventing teams from functioning effectively are examined and solutions to overcome these...
MGMT6001 Applied Organization Theory Managers and professionals in every field have to become skilled in reading and understanding the situations they are attempting to organize or manage. Students learn to explore and develop the art of shaping organizations through the use of metaphor...
MGMT6002 Leadership of Self and Others This course examines essential aspect of leadership, organizational culture and group dynamics. The seminar surveys various leadership styles, the characteristics, effectiveness and appropriateness of each for different situations. Additionally, the...
MGMT6010 Production and Operations Management A course that focuses on elements of operations management by examining: optimum production resources; measurement and evaluation of man-machine systems; and management principles applicable to the technical core of the organization.
MGMT6011 Organizational Behavior Organizational behavior (OB) is the study of how individuals, groups, and structure affect human behavior in modern organizations. This course provides HPU graduate students with a broad survey of the field and an opportunity to examine current theor...
MGMT6020 The Regulatory and Ethical Enviornment of Business This course focuses on ethical responsibilities of managers and how the legal environment impacts business decisions. Topics include regulations within the functional areas of risk management internally and externally. It covers contemporary cases su...
MGMT6050 Information Systems Management This course covers several broad areas: key IS and IT systems concepts; aligning technology strategy with business strategy; strategic management models; commonly used metrics for evaluating the performance, feasibility, and financial value of existi...
MGMT6100 Research Methods and Writing This course is designed for international students entering graduate studies and meant to enhance their research skills. It stresses reading business journal articles and graduate level texts, writing cases study analysis reports, and producing profe...
MGMT6101 Corporate Information Systems A required course for many graduate students at Hawai'i Pacific University. Its purpose is twofold: one, to ensure that all graduate students understand the building block concepts associated with modern computer and communications systems; and, two,...
MGMT6120 Competitive Intelligence A course that provides a theoretical overview and practical techniques for the discipline of competitive intelligence. Topics include the importance of intelligence in business, legal and ethical issues, the intelligence cycle (collection, direction,...
MGMT6210 Entrepreneurship A seminar that investigates current innovative entrepreneurial issues. Topics include: knowledge-based innovation; calculated risk taking; management of economic resources; market planning; social areas of responsibility and ethics; legal issues; por...
MGMT6230 Small Business Consulting Seminar A Small Business Institute (SBI) program providing practical business and academic experience. The course consists of lectures, weekly meetings, and student consultant teams on small company assignments. A substantial amount of independent work is re...
MGMT6300 International Business Management Despite globalization, local characteristics have a profound influence on international organizations. The course explores the multitude of international business environment factors that affect the cost and timelines of day-to-day operations and glo...
MGMT6310 Contemporary Japan - United States Relations An examination of the contemporary social, economic, political, and national security relations between the two most significant powers in the free world. The focus is on the growing interdependency of the two nations and the challenges of managing t...
MGMT6320 Southeast Asian Business: Theory & Practice This course emphasizes the leading business issues confronting small- and medium-scale enterprises, as well as successful Asian MNCs. Presented are case studies reflecting regional challenges to businesses. Illustrations include Southeast Asian envir...
MGMT6321 HRM: A Global Perspective An examination of the functions, processes, and key issues in contemporary human resource management from the perspective of a continuously internationalizing business environment. The importance of HRM in multinational organizations, in establishing...
MGMT6330 National Culture and Comparative Management Societal settings, including culture, influence and the various management and organizational forms and processes. Theories are presented that explain different approaches in topics such as corporate governance, production systems and national innova...
MGMT6331 Managing Across Nations in the 21st Century This course provides the students with the knowledge of cross-national differences in management and organization and their effects on multinational enterprises. In comparing management practice around the world, the course covers topics such as nati...
MGMT6340 International Environmental Management No Description Set
MGMT6350 Global Markets in Transition International business opportunities arise in many different parts of the world. This course focuses on an emerging global market that is important for business. The analysis includes looking at patterns of trade and foreign direct investment, market...
MGMT6360 Global Competition and Strategy By examining a variety of businesses in both advanced and developing economies, this course probes the ultimate determinants of a nation’s or region’s productivity, rotted in the strategies and operating practices of locally-based firms, the vitality...
MGMT6400 Human Resource Management No Description Set
MGMT6410 Public Personnel Administration No Description Set
MGMT6420 Compensation Management No Description Set
MGMT6430 International Negotiations This course will allow students the opportunity to learn fundamental skills of negotiation and mediation which are applicable across countries and cultures. Learning is accomplished through theoretical understanding, regular practice in simulations,...
MGMT6431 Seminar: Negotiation and Wage Determination No Description Set
MGMT6441 Managing Organizational Performance No Description Set
MGMT6442 Organizational Culture No Description Set
MGMT6443 Change Leadership Strategies No Description Set
MGMT6445 Management for Healthcare Professionals This course introduces MBA and professional students to healthcare's complex landscape, exploring operational and strategic factors such as finances, human resources, information technology, health services, and external issues involving law, complia...
MGMT6450 Safety and Health Management No Description Set
MGMT6460 Human Resource Development No Description Set
MGMT6500 Strategic Planning No Description Set
MGMT6510 Managerial Communications A course that focuses on identification, understanding, articulation, and management of the communication policies, processes, and practices essential to achievement of organizational objectives, both internal and external. Topics include: image; for...
MGMT6520 Professional Ethics A course that encompasses both the theory and practice of professional ethics. The philosophical roots of ethics codes are examined, and the practical application of those principles by executives and administrators are analyzed. The course features...
MGMT6530 American Business History An analysis of the historical foundations of business, the effects of changes in technology and economics ideas, the implications of modern management practices, and the major responsibilities and opportunities presented by the private enterprise sys...
MGMT6601 Management - Not-for-Profit Organizations An examination of history of American philanthropy and legal and ethical issues relevant to the nonprofit sector. Economic issues, marketing, fund raising, and strategic management issues are also studied. Special attention is given to capital campai...
MGMT6611 Strategic Planning for Not-For-Profit Organizations A strategic planning course for executive directors, staff members, board members, and volunteers for not-for-profit organizations. This course includes an overview of strategic planning concepts, contemporary issues faced by not-for-profit organizat...
MGMT6632 E-Business and Information Systems No Description Set
MGMT6900 Strategic Management in the Fourth Industrial Revolution This course examines firm performance, as well as strategy formulation and implementation issues from a general manager’s viewpoint. In studying firm strategy, the course introduces analytical tools used to 1) position a business in relation to compe...
MGMT6910 MBA Seminar I - Managerial Communications A seminar that focuses on effective verbal and written presentation techniques for managers. Some of the topics covered are: do's and don'ts in making effective presentations; how to write a professional report to communicate ideas and articulate pol...
MGMT6920 MBA Seminar II - An Intergrated Approach to Global Trade This seminar will assess students' understanding of the knowledge, skills and attributes obtained in the core courses. Through in-class activities and out-of-class integrative assignments, students will have opportunities to deal with various situati...
MGMT6930 MBA Seminar III - Leadership A survey various leadership styles (structural, political, symbolic, human resource), exploring the effectiveness of each through real-world examples. Students will regularly meet with leaders from the Hawai'i business community, discussing the chall...
MGMT6997 Directed Readings in Management Directed individualized readings. Repeatable for credit.
MGMT7001 Strategic Management I An overview of planning, policy formulation and methods of strategy development in various types of organizations will be presented. Economics, social, political, technological and environmental conditions that impact on a firm will be assessed. The...
MGMT7002 Strategic Management II One of the major failures of business plans in that they breakdown in the implementation phase. The objective of this course is to provide the student with the knowledge and experience of having to identify those areas in which the plan can fail. The...
MGMT7003 Strategic Management in the Fourth Industrial Revolution No Description Set
MGMT7004 MBA Capstone Project The Capstone Project provides MBA students with integrative problems that require a general management perspective. Where possible real-world business problems have to be solved. This project requires the use of a variety of business tools for root c...
MGMT7011 Creating Innovations Innovation and creativity are critical aspects of organizational change and development in contemporary societies. This course explores the significance of innovation and creativity to the human experience. Relationships among creativity, change, and...
MGMT7021 Professional Certification Seminar in Human Resource Management A capstone course for graduate students enrolled in the MA/HRM program or MBA students with a human resources management concentration. All of the major areas in the HRM field are generally revisited. The course will be taught through a combination o...
MGMT7050 Professional Paper I The design and development of a major research paper. The professional paper should be of the highest quality and should reflect the student's best efforts in applying skills and knowledge gained in graduate studies. This course is for students in th...
MGMT7051 Professional Paper II The design and development of a major research paper. The professional paper should be of the highest quality and should reflect the student's best efforts in applying skills and knowledge gained in graduate studies. Students in the on-campus and sat...
MGMT7060 Integrated Management Seminar Is the capstone course of the program. The course requires the participants to apply the knowledge and skills learned from the various core and concentration courses to a business situation. An individual comprehensive written case analysis or its eq...
MKTG3000 Principles of Marketing A general introduction to fundamental marketing principles and policies. Course units include: marketing functions; price policies and controls; trade channels, merchandising, and market research; competitive practices and government regulations; pro...
MKTG3100 Consumer Behavior A course that explores how consumers have changed relating to their purchase behaviors and explore trends for the future. Students learn how to design a winning customer behavior survey and analyze the data. Several state-of-the-art techniques, such...
MKTG3110 Market Research This course examines the fundamental techniques and methods of analysis used to successfully examine product/service potential, consumer sentiment, market saturation, or segmentation. Students present results in a professional manner that will suppor...
MKTG3200 Product Development Students are challenged with distinguishing selected products or services to consumers in crowded competitive markets. Methods are then analyzed to manage the brand successfully into the market.
MKTG3410 Integrated Marketing Promotion Students are introduced to the concepts of Promotion strategy and management as a part of the marketing mix. The course develops the understanding of various domestic and international strategy and management procedures and issues underlying marketin...
MKTG3420 International Marketing A course that focuses on problems and issues in: marketing management; strategic planning; research and analysis; advertising; and product distribution in international business.
MKTG3500 Web Advertising A survey of advertising theory, techniques, and applications. Topics include: targeting specific markets; deciding on particular advertising strategies and media; applicable communication theory; management and evaluation of advertising campaigns; th...
MKTG3520 Sales Force Management Principles of selling and salesmanship. Selling techniques, the social psychological principles of persuasion, and pertinent facets of interpersonal communication are analyzed. Instruction includes lectures, discussions, and the application of releva...
MKTG3600 Guerilla Marketing Certain situations and products often require extraordinary initiatives. The basic marketing process is reviewed with any eye toward understanding when and how tactical disruptions can be effective means of presenting unique products and services. Ca...
MKTG3610 Sports Marketing With sports marketing a multibillion dollar a year business, marketers need to pay special attention to the media coverage, general marketing mix, public relations, visual communications, pricing strategy and merchandise connections that are relevant...
MKTG3620 Services Marketing Unlike manufacturing, services are processes that involve customers in their production. This calls for a whole new method of analyzing producer-consumer interactions. Services account for almost 70 percent of the U.S. GDP and over 75 percent of its...
MKTG3630 Global Distribution and Supply Chain Marketing The study of the principles and function of retailing and retail management. The course features analysis of various fundamental problems in retailing, location, and layout; merchandise planning; buying and selling organizations; expense analysis and...
MKTG3700 Electronic Marketing A course that discusses the technique and tools used by marketers to harness the marketing potential of the Internet. Current methods of incorporating online marketing into the overall strategy of a business are analyzed, including the use of the Int...
MKTG3710 Data Base Marketing A course that discusses the technique and tools used by marketers to harness the marketing potential of the Internet. Current methods of incorporating online marketing into the overall strategy of a business are analyzed, including the use of the Int...
MKTG3910 Special Topics in Marketing This is a special topics course in Marketing that contains subject matter or content intended to address specialized issues that are contemporary within the Marketing field of study.
MKTG3950 Practicum No Description Set
MKTG4000 Integrated Marketing An introduction to the incorporation of marketing strategy within a business with the focal discussion point being the customer and the marketing mix (product, price, promotion, placement). Internal and external factors impacting an organization's ma...
MKTG4100 Customer Relationship Marketing A vast repertoire of techniques for maximizing customer satisfaction, and therefore establishing the long run relationship with the business/service are examined. Businesses and service organizations which are particularly noted for their service are...
MKTG4400 Marketing Management A basic "marketing for managers" course, providing for discussion and solution of problems and current issues involving product strategy, pricing, distribution, promotion, and marketing research from a management viewpoint. Emphasis is on social and...
MKTG4410 Advertising Management No Description Set
MKTG4950 Practicum No Description Set
MKTG4997 Directed Readings in Marketing Directed individualized readings.
MKTG6000 Marketing Strategy for Managers A marketing systems course using the case-study method, designed to provide a comprehensive orientation to both marketing theory and practice. Various contemporary problems and solutions in marketing are covered from the perspective of the marketing...
MKTG6001 Strategic Marketing in the Digital Age The course focuses on formulating and implementing marketing management strategies and policies. It provides a systematic framework about how new technologies will change business with an insistence that strategy drive tactics, and with a measurement...
MKTG6100 Global Consumer This course will target the consumer with access to the global market place. The course will focus on the changing demographics of the consumer. In addition, the impact of technology and changes needed in promotion strategy will be addressed. Student...
MKTG6110 Market Research A distinctive marketing perspective on strategic management issues, building on the functional foundations of marketing. The course covers the basic methods of analysis such as life cycle, experience curves, Profit Impact on Market Strategies (PIMS),...
MKTG6200 Strategic Brand Management This course examines the product management process from the perspective of the brand manager. It covers the strategic product decisions which must be made in the areas of: (1) the development and introduction of new products/brands-from the idea of...
MKTG6310 Sales Force Management This course provides an understanding of the unique decisions regarding the organization and deployment of a sales force and the role of selling in a firm's overall marketing strategy. Beginning with an overview of professional selling concepts, the...
MKTG6410 Marketing Promotion Management Students are acquainted with the concepts of Advertising Management. The course develops the understanding of various domestic and international management procedures and issues underlying the management of advertising. Topics include the planning an...
MKTG6420 International Marketing A seminar exploring the nature and environment of international marketing with an analysis of international opportunities. Strategies for production, distribution, promotion, and pricing in overseas markets are studied within a framework of the const...
MKTG6445 Healthcare Marketing This course introduces MBA and professional students to healthcare's complex marketing landscape. The course generally reviews marketing concepts, explores and analyzes current healthcare issues and challenges then develops strategic solutions for ho...
MKTG6500 Integrated Marketing A strategic approach to incorporation of marketing strategy within the corporate plan, emphasizing the importance of uniform positioning. This course includes the integration of customer and the marketing mix (product, price, promotion, placement) as...
MKTG6600 Marketing for Non-Profits A course that focuses on marketing strategies for public and not-for-profit organizations. Issues include: design and implementation of marketing strategies tailored to specific organizations and programs; the enhancement of client and public interac...
MKTG6700 Electronic Marketing This course examines the impact of the Internet of current marketing theory and practice. Of particular interest are the opportunities information technology offers for interacting with customers and business partners. Business models and strategy ar...
MKTG6900 Marketing Seminar (Sales Force) A course which examines the management of an outside sales force. Topics include: 1) the field of sales management; 2) planning the sales team's efforts including budgets, quotas, and territories; 3) recruiting and training the sales team including s...
MKTG6910 Marketing 2000 An exploration of evolving issues in marketing and marketing management. The course is meant to go beyond traditional marketing considerations and challenges the student to recognize and respond to continual change. Contemporary marketing issues and...
MKTG6997 Directed Readings in Marketing Directed individualized readings. Repeatable for credit.
OC6005 Scope and Methods of Research OC 6005 is a course designed for MAOC graduate students. The course acquaints students with the theories of current and historical importance; introduces or reinforces the tenets of the scientific method; introduces the faculty, and previews key conc...
OC6441 National and Community Change and Development National and community-level change and development is being experienced in almost every area of our contemporary world. Resolving ethnic and religious conflicts, developing market economies for global competition, resource acquisition, technology tr...
OC6442 Culture and Human Organizations OC 6442 includes discussions and assignments intended to develop a working understanding of the influence of culture in various human organizations. Culture is presented as the fundamental knowledge we use to create adaptive solutions for human probl...
OC6445 Organizational Behavior This course provides HPU graduate students with a broad overview of the OB field. Theoretical and methodological understandings of OB are discussed and analyzed via a combination of practically based cases and research studies. Fundamental aspects of...
OC6446 Consulting Theory and Practice Consulting has become a global industry, with a wide range of professional disciplines involved. This course provides a comprehensive overview of the consulting profession, with particular focus on organizational structures and processes for providin...
OC6448 Assessing Culture This course explores the perspective and methods for measuring culture. Included are cases from national, organizational, community, and group contexts. Professional and disciplinary differences in defining and measuring culture will be compared and...
OC6449 Applications of Cultural Competence This course explores the applications of cultural competence in various professional contexts. Cases from organizational change, ethnic conflict, diversity, international business, education and training, international and community development, and...
OC6998 Special Topics in Organizational Change and Development This course provides an opportunity for students to explore other areas related to the organizational change and development curriculum but not included in the program of study. These special topics are offered based on student interest and current e...
OC7000 Applied Research Applied Research requires the development of a publishable quality applied research project/paper at the graduate level. Students enrolled in this course should be in the MAOC program.
ODC13371 Leading Complex Organizational Change Leading change is critical in today’s world. Issues related to understanding the dynamics of change leadership are discussed. Students learn how characteristics can influence effectiveness of leaders in different organizational contexts. Self-reflect...
PSHR6800 Labor and Employment Relations No Description Set